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Guest Column

Moment of Truth
All the IPO hype may be around Facebook right now, but Poynt’s Michelle Sklar argues that Millennial Media’s recent flotation shows the market finally recognizes the value of mobile advertising
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Masterclass

Mobile Travel & Tourism Masterclass - London

13th Jun 2012  -  13th Jun 2012
London
The Mobile Travel, Tourism & Leisure Masterclass will show traditional and online retailers how to use the mobile channel in their business. Core topics covered include mobile commerce, apps, mobile websites, mobile advertising, mobile marketing, mobile CRM and location based advertising. Our innovative format comprises of 6 quick fire 15 minute case studies on key mobile topics and in-depth roundtable surgeries where attendees get face-to-face time with mobile experts to help develop a profitable mobile strategy.

Mobile Automotive Masterclass - London

13th Jun 2012  -  13th Jun 2012
London
The Mobile Automotive Masterclass will show car manufacturers, haulage companies, franchise garages, bus companies, parts retailers, hire car firms and more how to use the mobile channel in their business. Core sessions will be voice apps, location based services, mobile CRM, mobile marketing, mobile advertising, apps and more.

Mobile Sports & Leisure Masterclass - London

18th Sep 2012  -  18th Sep 2012
London
The Mobile Sport & leisure Masterclassw will show football clubs, sports retailers, betting companies, cricket clubs, rugby clubs, the olympics, cinemas, fitness clubs and other sport and leisure establishments how to use the mobile channel in their business. Core topics covered include mobile commerce, apps, mobile websites, mobile advertising, mobile marketing, mobile CRM and location based advertising.

Mobile Automotive Masterclass - Frankfurt

25th Sep 2012  -  25th Sep 2012
Munich
The Mobile Automotive Masterclass will show car manufacturers, haulage companies, franchise garages, bus companies, parts retailers, hire car firms and more how to use the mobile channel in their business. Core sessions will be voice apps. location based services, mobile CRM, mobile marketing, mobile advertising, apps and more.

Mobile Retail Masterclass - San Francisco

16th Oct 2012  -  16th Oct 2012
San Francisco
The Mobile Retail Masterclass will show traditional and online retailers how to use the mobile channel in their business. Core topics covered include mobile commerce, apps, mobile websites, mobile advertising, mobile marketing, mobile CRM and location based advertising. Our innovative format comprises of 6 quick fire 15 minute case studies on key mobile topics and in-depth roundtable surgeries where attendees get face-to-face time with mobile experts to help develop a profitable mobile strategy.

Mobile Finance Masterclass - San Francisco

16th Oct 2012  -  16th Oct 2012
San Francisco
The Mobile Finance Masterclass will show banks, building societies, insurance companies, credit card providers, investments specialists and independent financial advisors how to use the mobile channel in their business. Core topics covered include mobile commerce, apps, mobile websites, mobile advertising, mobile marketing, mobile CRM and location based advertising. Our innovative format comprises of 6 quick fire 15 minute case studies on key mobile topics and in-depth roundtable surgeries where attendees get face-to-face time with mobile experts to help develop a profitable mobile strategy.

Mobile Brand & Agency Masterclass - London

6th Nov 2012  -  6th Nov 2012
London
The Mobile Brand & Agency Masterclass will be attended by FMCG and CPG companies, brands from all sectors and advertising agencies, creative agencies, planning and buying agencies and traditional and digital agencies
 
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