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Guest Column

Making Sense of Multi-screen
Daniel Ruch, VP For Europe at Tremor Video, and chair of the IAB video council, offers advice to brands on multi-screen marketing
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ROK Buys Jalipo

ROK Entertainment Group has acquired IPTV firm Jalipo for a total consideration of 600,000 ordinary shares. Jalipo Media, a wholly-owned subsidiary of Jalipo and the only operating function therein, is a UK-registered IPTV company which offers live streaming of TV content over the Internet. According to ROK, Jalipo is the first online marketplace for TV and video, allowing content owners to use the Internet to offer their channels, video-on-demand and live events direct to viewers around the world.

"This acquisition is of great strategic importance to ROK, as it furthers our presence in the Mobile TV market, says ROK CEO, Laurence Alexander. "There are significant synergies between Jalipo's product offering and our own, which we look forward to incorporating within and, as a result, enhancing, ROK's delivery portfolio."

 
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