MMA Unveils New York Forum Agenda

The Mobile Marketing Association (MMA) has revealed details of the agenda for its next Mobile Marketing Forum, produced in partnership with Informa Telecoms & Media, which takes place in New York on 10 and 11 June. Confirmed speakers include Banu Kargin from Turkcell, Alexandre Mars, CEO of  Phonevalley, Ellen Roberson from AT&T, Louis Gump from Weather Channel, and Angela Steele from Starcom.
Topics under discussion include a look at how hotels are engaging mobile to drive consumer interactions and engagements; how a brand can ensure success in achieving their strategic objectives with so many vendors in the mobile space; how to evaluate and buy mobile; and mobile social networking.
To register for the event, click here.