FremantleMedia Gets Flirty with Take Me Out

FremantleMedia has launched Take Me Out Flirting, an app based on the ITV dating show. Developed by Handmade Mobile Entertainment, the app will provide a dating network with chat, virtual gifting and virtual currency features.

Matthew Dicks, CMO, Handmade Mobile says: “It is with great enthusiasm we have the opportunity to work with FremantleMedia Enterprises for the development, monetization and marketing of the Take Me Out Flirting service. The partnership is perfectly timed to execute a best-in-class app that builds on the reach of the TV broadcast.”

The app, currently available across iOS, Android, and mobile web platforms, is set to launch on Blackberry and Ovi soon.