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Guest Column

Jeff Brown considers how wi-fi can help operators to generate revenues from mobile
TV services. Read

Forum Discusses Mobile Social Networking

Wireless World Forum is staging a Consumer-Generated Content and Social Networking Forum at Le Meridien Hotel, Piccadilly, on Monday, 16 July to discuss issues and opportunities raised for the mobile platform by the recent boom in online consumer generated content and social networking.
Representatives from Bebo, Yospace, Orange, Microsoft, Cyworld and Vodafone will address questions such as: What role will mobile play in the future of social networks and consumer generated content? And: What revenue models will prove most successful among the youth market?
MySpace, Bebo, Facebook and YouTube are increasingly popular. Wioreless World point out that YouTube users have spent the equivalent of 9,305 years watching submitted videos since the site launched in 2005. Each month, MySpace attracts 107 million unique visitors, while Facebook attracts 32 million and Bebo 13.7 million. The next challenge is to transfer this success to the mobile platform.
Anuj Khanna, Head of Marketing at Tanla Mobile, says the mobile future of social networks and consumer generated content lies in niche markets.
Right now everybody goes to the same portal and there is a wide variety of interests and age groups all interacting says Khanna. In the coming two years, the demand will be for further personalisation.
In response to concerns about the security of mobile content, David Springall, Co-founder and CTO of Yospace, explains that Internet access is relatively anonymous, but mobile phones are much more personal devices than PCs, and can be reliably identified by the network. This provides a much better basis for age verification and content control
Springall and Khanna will be present along with their industry peers at the Forum to share insights on the mobile future of Consumer Generated Content and Social Networking.
Tickets are still available for the event, priced at 895. For more information, email  balan@w2forum.com 

 
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