Appromoter Connects Developers to Journalists
Appromoter, a service for developers to match their apps with relevant journalists and other opinion formers, has launched. According to Appromoter, the site acts as an online resource for media, complete with promo codes, app description, press release, screenshots, video trailers, and media pack.
The founders noticed that many app developers, especially smaller independent companies, are unable to commit the time, budget and resources to properly market their apps, while journalists are swamped with review requests, often without the right links or codes.
"A developer uses appromoter to give their app exposure, and visibility to the important and influential people who they need to know about them and their app," says Appromoter co-founder and managing director Ed Vause. "At a time when 500 new apps on average are launching worldwide each day, Appromoter is about helping developers and the media cut through the noise and solve the app discovery problem in a smart, nononsense way."