Mobile Marketing Magazine



Incent

Powered by TypePad


Mburstbutton





Industry Associations

go Mvolve





Events

P&Lbanner

MMAForum09

Premob09

MVNO09

MVNO09

« User Experience Forum Launches | Main | The 7 Message Trick »

July 27, 2007

Flirtomatic Boosts Band's Sales

Online flirting network Flirtomatic has revealed that over 9,000 users downloaded The Hedrons’ single via its new music service over the 10-day trial period. This has led to a fourfold increase in digital album sales over the same period, as well as hits across all Hedrons-related web platforms rising substantially.
The female four piece from Glasgow’s single, ‘Couldn’t leave her alone’, was made available free of charge through Flirtomatic’s music service, which allows bands to promote, distribute and sell their music, whilst flirting and chatting with members online. The service, which was launched in June, is available on both the web and mobile - enabling mobile members to listen to tracks streamed directly from a WAP site.
“Every member who logged into Flirtomatic, across both mobile and the web, received a flirtogram from the band promoting their track” says Flirtomatic Commercial Advisor Gigi Dryer. “The music service allows bands to directly target 82,000 unique monthly users and interact with them on an individual level, leading to more sales, downloads and online conversations, as seen with The Hedrons.”
Dougie Souness, MD of No Half Measures, which manages the Hedrons, adds:
“The Flirtomatic network has proven to be the perfect fit with The Hedrons fan-base and the success of the campaign is further testament to the power of online and digital communities across both the web and WAP.” 
The music service is available across all mobile networks and is free of charge, though data charges apply.

Comments

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been saved. Comments are moderated and will not appear until approved by the author. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment

Comments are moderated, and will not appear until the author has approved them.

Mkhoj



Mobwash

July 2009

Sun Mon Tue Wed Thu Fri Sat
      1 2 3 4
5 6 7 8 9 10 11
12 13 14 15 16 17 18
19 20 21 22 23 24 25
26 27 28 29 30 31  
Archives